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Side by side comparisons of marketing tools.


Hootsuite: The best way to manage multiple social media accounts.

Hootsuite is for: Social Media Marketing

Hootsuite Uses: - Social Management - Social Analytics

Hootsuite Price: $0 /m - $8.99 +/m | Hootsuite Platforms: Cloud

Buffer: Best way for people to get started managing multiple social media accounts for themselves.

Buffer is for: Social Media Marketing

Buffer Uses: - Social Management - Social Analytics

Buffer Price: Free - $250 /m | Buffer Platforms: Cloud

Hootsuite Rating
7.8 / 10 Editor Rating
7.8 / 10 User Rating
Buffer Rating
8.3 / 10 Editor Rating
8.3 / 10 User Rating

Hootsuite Pros

  • Great way to manage social media in bulk.
  • Seemless communication from inside the platform.
  • Content suggestions are somewhat useful.

Hootsuite Cons

  • Not going to work with Pinterest.
  • The design can be intimidating for new users.

Buffer Pros

  • Pinterest support is a must have.
  • The feed inclusion is excellent.

Buffer Cons

  • Not going to be the best tool for large teams or cross disciplinary teams to cooperate.
Hootsuite Pricing

0

  • Free $0 /m
  • 3 Social Profiles
  • Basic Analytics Reports
  • Message Scheduling

8.99

  • Pro $8.99 /m Free 30-day trial
  • You get all Free features
  • Up to 50 Social Profiles
  • 1 Enhanced Analytics Report
  • Bulk Message Scheduling
  • 1 user included
  • up to 10
  • Access to Premium Apps
Buffer Pricing

0

  • Individual Free $0 /m
  • Social profiles 1 per platform
  • Users 1
  • Scheduled posts per profile 10
  • Social networks : TW FB Linkedin G+

10

  • Awesome $10
  • Social profiles 10
  • Users 1
  • Scheduled posts per profile 100
  • Social networks : TW FB Linkedin G+ Pinterest
Hootsuite is a social media marketing software that lets you manage all of your social networks from a single platform. Schedule messages for future publication while monitoring and engaging your social audiences. Add and collaborate with multiple Team Members to share your social workload. Use Hootsuite's Analytics to get a view of how well your social campaigns are working, and figure out what to keep and what to change in terms of reaching your audiences and getting the greatest returns on your social media efforts. Hootsuite includes secure logins, profile protections, and permission levels for your protection. The App Directory gives you a collection of more than 80 applications in your dashboard, including YouTube, Instagram, Reddit, and Marketo.

Buffer is a social media marketing software that allows you to manage all your social networks from a single platform. Share your content at the optimal moments to reach your fans and followers. Decide whether you want to post the same message to all your social networks, or customize your content for each network. The Pablo image editing tool lets you create original visual content with the perfect size and formatting for Facebook, Twitter, Instagram, and Pinterest; typography included. Buffer integrates with the most popular social networks, including Facebook, Twitter, Instagram, Google+, LinkedIn, and Pinterest.

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This site is based purely of our own experience and insight with the tools. Although we try ot update items as frequently as we can it's possible that some of the information may be out of date. Additionally although we try to stay on top of features and capabilities those can occasionally update rapidly. Forgive us if something is off, and please reach out so we can fix the situation. Disclosure: This site is a curated collection of the best marketing tools. If a tool that I would already be recommending has an affiliate program I'll probably include an affiliate link to them. But we only include tools we've worked with personally and know to be of legitimate value.